18 Pitfalls of Data Visualization

Maarten Lambrechts is a data journalist I closely follow online, with great delight. Recently, he shared on Twitter his slidedeck on the 18 most common data visualization pitfalls. You will probably already be familiar with most, but some (like #14) were new to me:

  1. Save pies for dessert
  2. Don’t cut bars
  3. Don’t cut time axes
  4. Label directly
  5. Use colors deliberately
  6. Avoid chart junk
  7. Scale circles by area
  8. Avoid double axes
  9. Correlation is no causality
  10. Don’t do 3D
  11. Sort on the data
  12. Tell the story
  13. 1 chart, 1 message
  14. Common scales on small mult’s
  15. #Endrainbow
  16. Normalise data on maps
  17. Sometimes best map is no map
  18. All maps lie

Even though most of these 18 rules below seem quite obvious, even the European Commissions seems to break them every now and then:

Can you spot what’s wrong with this graph?

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